The Target: Stone Enjoy By 11-9-12

Brewed by: Stone Brewing Company
Escondido, California USA
Style:Imperial/Double IPA
ABV: 9.4 %

Commercial description: You have in your hands a devastatingly fresh double IPA. While freshness is a key component of many beers- especially big, citrusy, floral IPAs- we’ve taken it further, a lot further, in this IPA. You see, we specifically brewed it NOT to last. We’ve not only gone to extensive lengths to ensure that you’re getting this beer in your hands within an extraordinarily short window, we made sure that the Enjoy By date isn’t randomly etched in tiny text somewhere on the bottle, to be overlooked by all but the most attentive of retailers and beer fans. Instead, we’ve sent a clear message with the name of the beer itself that there is no better time than right now to enjoy this IPA.

Batch List:
Enjoy By 09-21-12
Enjoy By 11-09-12


Pours brilliantly clear pale gold body capped by a big frothy head. Perfect transparency and two fingers of off-white froth that lingers for a few minutes, eventually receding in a rocky head. Lots of lacing.

AROMA (10/10)

Strong Nelson hop aroma; very floral, pineapple, mango, lemon, orange, grapefruit.  Light malts, and some yeasty sweet sugar aroma at the end. There is a deep, dank smell which adds a bit of charm without being unpleasant. There’s even a bit of hop spice aroma to even things out. There is a good amount of sweet malt, but there’s no mistaking it – this beer is all about the hops.

FLAVOR (19/20)

Tastes follows the nose. Extremely dank hops dominate, with a few citrus notes in the beginning. Citra and Nelson Sauvin goodness dominate. Notes of lemon zest and orange midway through the taste, and the hops seem to linger in the background, but are very well kept under wraps until the swallow finishes, and then you can taste that dankness. As you drink it, the complexity heightens, and that lemony citrusy goodness comes through until you finish it, never really losing any momentum. Hints of lavender, onion, chive and basil? Awesome.


On the lighter side of medium, this feels light and bright with an almost silky smoothness in the mouth – carbonation is plentiful but not harsh; begins smooth but then has some bright, nearly sharp edges near the back of the tongue. Finish is on the dry side with some slight hop oils on the palate.


The complexity of hops here is beyond description – huge citrus notes, floral and herbal hop and just enough sweetness. Your mouth will be alive after each sip. One great DIPA! The entire experience was enjoyable because no one aspect dominated; it’s bitter and hoppy while being sweet and tropical at the same time.

FINAL SCORE  (48/50)


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Filed under Beertography, Review

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